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Marketing Executive

Deadline for applications: 5 August 2019

Job overview

  • Supports Marketing Manager(s) in maximising the commercial potential of Study Group brands
  • Co-ordinates the delivery of marketing activities as directed by the Marketing Manager to drive sales and improve profitability
  • Co-ordinate delivery of marketing activities in a complex matrix environment

Key Responsibilities

  • Work with and Marketing Managers for International Study Centre brands to implement marketing plans according to the student journey
  • Co-ordinate the briefing, creation and implementation in a timely manner of marketing activities across a range of channels e.g. web, social media and print
  • Analyse and report performance data to assess whether the objectives are being met and identify trends and opportunities
  • Actively participate in reviewing marketing activity including analysing results, identifying lessons learned and sharing best practices
  • Maintain the accuracy of public information covering all marketing collateral and websites
  • Gather and communicate opportunities for content that support the student journey and help to maintain social media activity (as required).
  • Continually seek to improve the customer experience by listening to and acting on student needs
  • Undertake desk research including competitor and market analysis
  • Administrative duties including keeping data in IT systems current
  • Support portfolio marketing activity and other project work as required

KPIs

  • Support for the delivery of a range of sales tools according to the brand marketing plan and student journey
  • Be pro-active in gathering and communicating content opportunities that support the student journey
  • Ensure accuracy of public information on websites
  • Organisational Compliance
  • Comply with Study Group policies and applicable laws including those in relation, but not limited to: Workplace Health and Safety; Anti-Discrimination and Harassment, Anti-Bribery and Anti-Corruption and those specifically relevant to the position and authority of the job holder.

Geographical Scope

  • Based in Brighton with occasional travel to Study Group centres in the UK

Qualifications & Training

  • Degree, or relevant qualification in Marketing desirable

Experience Required

  • Previous marketing knowledge or expertise beneficial
  • Fluent in English with excellent written and oral skills
  • Ability to work within tight deadlines and juggling priorities

Key Benefits

  • 25 days holiday
  • Enhanced pension scheme
  • season ticket loans
  • cycle to work scheme
  • Wellbeing centre, and much more

About us

We are Study Group, a global pathway provider in International Education, working collaboratively with a number of Top Tier Universities. Voted as the 2017 and 2018 Global Pathway Provider of the year, our people are united with the shared ambition of providing a world-class UK education to talented students from across the globe.

How to apply

We take pride in providing an excellent candidate experience to all potential candidates, so will ensure a timely response and process for all applicants. If you are interested in finding out more then please submit a CV on our jobs board and a member of the Recruitment Team will be in contact.

Organisational compliance

Study Group is committed to safeguarding and promoting the welfare of its students, and expects all staff and volunteers to share the same dedication. Applicants will be required to undergo child protection screening appropriate to the role, including checks with past employers, an Enhanced Check from the Disclosure and Barring Service (DBS) and overseas criminal records if appropriate.

Study Group processes your information in line with data protection regulations. Please see our Privacy Policy.

What does a role at Study Group mean?

Originality

We are a unique business within the sector, giving our people a completely different working experience.

Collaboration

We have a large global network and encourage collaboration across the whole business. We work with a number of partners across the network including top tier universities.

Innovation

We encourage innovation throughout our Centres, ensuring that our students are given an interactive, student centred, and creative, tailor-made learning experience. Our people are given an autonomy within their roles that is rarely seen within the industry.

Opportunity

We believe in continuous professional and personal development, and take pride in offering our staff ample opportunity to achieve their goals. Utilising our large organisational infrastructure, across our different brands, we invite our people to gain valuable experience, and maximise all the exciting tools available to help develop their career.