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Direct Sales Manager

Closing date for applications: 8 December 2017

Job Description

The Direct Sales Manager is responsible for coaching a team of Student Enrolment Advisors who are counselling a pipeline of potential students from point of enquiry to arrival at the campus.

Location: Brighton, UK 

Key Responsibilities 

  • Meet team and individual direct sales targets for our International study centres / Study Group products
  • Achieve the budgeted New Student Enrolement numbers by Centre and Region/Country
  • Achieve all sales KPIs assigned by management (e.g. SEA lead response, conversion rates)
  • Submit accurate sales forecast to management including recovery plans as appropriate
  • Ensure regular sales forecasting is conducted with SEAs
  • Drive sales team’s daily productivities including lead response, and opportunity progression
  • Promote highest levels of team response and customer service
  • Respond effectively to daily operational challenges to ensure the smooth-running of the sales team
  • Ensure that the team is well trained and has appropriate product knowledge
  • Monitor sales team’s responses through regular quality control checks and provide feedback
  • Understand market trends and proactively identify challenges and opportunities that may aid marketing efforts
  • Assist in sales forecasting, data collection and analysis
  • Contribute to the development and implementation of new and existing technologies
  • Provide weekly/monthly reports as requested by management


The team will be responsible for students from all over the globe, though centrally located in Brighton. There may be a requirement for a small amount of travel. 


  • Customer-service orientated, enthusiastic approach
  • Sensitivity to cultural and linguistic differences
  • Strong organisational skills and demonstrated ability to meet deadlines and targets
  • An ability to work in high pressure environments
  • Willingness to travel within region
  • Excellent presentation, communication and interpersonal skills
  • Excellent attention to detail
  • A strong communicator
  • An innovator
  • A strong people motivator
  • Output focussed
  • Extreme Enthusiasm and Fun nature
  • Driven 

Selection Criteria

Qualifications and Training

  • Tertiary educated (preferably in Business and/or Marketing)
  • Fluency in English/additional language skills is preferred
  • Experience of using SalesForce or other Customer Relationship Management systems
  • Good knowledge of Microsoft Excel, PowerPoint and Word 

Experience Required

  • Sales driven and results-orientated
  • Proven track-record in exceeding direct sales targets, preferably in Financial, IT or Media industries
  • Experience in a direct sales team leadership role
  • Experience managing a regionally diverse team and building strong working relationships regional offices
  • Experience of selling a complex and diversified portfolio
  • Knowledge and experience of the education industry in Asia Pacific
  • Highly IT literate 

Organisational Compliance

The position holder must comply with Study Group policies and applicable laws including those in relation, but not limited to: Occupational Health and Safety; Anti-Discrimination and Harassment, Anti-Bribery and Corruption and those specifically relevant to the position and authority of the job holder.


Please apply via LinkedIn

Application deadline: 08 December 2017