Cookies are small files that websites save to your computer. They are used on all Study Group websites for a number of reasons, the most important being:
- Statistics – we are interested in knowing how many people are accessing our websites, how often they visit and from which countries. We also want to know which pages are most popular and which of our marketing activities are bringing relevant traffic to our websites. The cookies do not contain any personal information. We use Google Analytics, Google Adwords, Adobe Digital Marketing Suite, Eloqua and Sitecore to record and analyse this data, and we use the results of our analysis to improve our websites.
- Content targeting – by recording which pages on our website a user has previously looked at we can present more relevant content and promotions when they come back to the website. These cookies do not contain any personal information.
- Functionality – when a website user fills in a form or expresses an interest in one of courses or centres we use this information to create a profile for that user. The profile is stored in a secure database and a unique cookie is written to the client computer which allows us to retrieve information from the stored profile in order to provide enhanced website functionality like pre-filling an application form that has not yet been submitted. The cookie that provides access to the profile does not contain any personal information and has a lifetime of 30 days. After this time it is impossible for the stored profile to be accessed by our websites. The stored profile does not contain credit card information.
You can prevent cookies from being written to your computer by modifying your browser preferences. Our websites will work if cookies are disabled, but many of the better features will not.